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Category: Medicine, Healthcare, & Clinical Excellence

Thoughts, articles, and posts regarding best practice in medicine, physical therapy, healthcare, and general clinical excellence.

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Category All, Marketing & Social Media, Medicine, Healthcare, & Clinical Excellence
January 9, 2018

Making More Money As Physical Therapists & FOR Physical Therapy

Every year, a few times a year… the Physical Therapy profession freaks out about its...
Tags #BizPT, business, marketing, Physical Therapy
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Category All, Business Entrepreneurship & Practice Management, Marketing & Social Media, Medicine, Healthcare, & Clinical Excellence
October 16, 2017

Fall 2017 NARA Conference Reflections: Panic, Progress, and Performance

The National Association of Rehabilitation Providers & Agencies — aka NARA. I remember learning about...
Tags #BizPT, business, healthcare, management, marketing, Physical Therapy, social media
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Category All, Medicine, Healthcare, & Clinical Excellence
October 13, 2017

Things To Remember For Your First Clinical Rotation [Fresh Perspectives]

Today’s Fresh Perspectives comes from Caitlyn Crandall. Clinical rotations can be one of the most...
Tags #DPTstudent, Physical Therapy
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Category All, Business Entrepreneurship & Practice Management, Marketing & Social Media, Medicine, Healthcare, & Clinical Excellence
August 9, 2017

4 Marketing Metrics You NEED To Measure

A few weeks back we shared our perspectives on where you should be spending your...
Tags #BizPT, business, management, marketing, Physical Therapy, social media
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Category All, Lifestyle, Career Development, & Connectivity, Medicine, Healthcare, & Clinical Excellence, Smart Automation & Technology
August 6, 2017

Reflections from an NIH Keynote

On August 3rd, 2017, I had the privilege of being one of two keynote speakers...
Tags Career, social media, technology
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Category All, Business Entrepreneurship & Practice Management, Medicine, Healthcare, & Clinical Excellence
July 3, 2017

Practice Compliance: A Rehab Clinical & Business Podcast Mini Series

    Have you ever wondered if what you’re doing or being asked to do...
Tags business, compliance, ethics, healthcare, management, Physical Therapy
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Category All, Business Entrepreneurship & Practice Management, Medicine, Healthcare, & Clinical Excellence
April 2, 2017

Know My Value PT Calculator

So… due to a Facebook LIVE broadcast gone cray cray — titled: “Why Physical Therapists...
Tags #BizPT, #DPTstudent, #FreshPT, #PTAstudent, business, Career, healthcare, management, Physical Therapy, salary
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Category All, Business Entrepreneurship & Practice Management, Medicine, Healthcare, & Clinical Excellence
March 29, 2017

PT Job Market FAQ (2017)

This one, is a constant. We’re always wondering what is “normal” in the job market....
Tags #BizPT, #DPTstudent, #FreshPT, business, healthcare, management, Physical Therapy
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Category All, Lifestyle, Career Development, & Connectivity, Medicine, Healthcare, & Clinical Excellence
March 23, 2017

Bridging The Gap

In the last several weeks or so, I’ve noticed an increasing motif in social media...
Tags Career, healthcare, Physical Therapy, social media
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Category All, Marketing & Social Media, Medicine, Healthcare, & Clinical Excellence
March 11, 2017

Digital Marketing Pre-Launch Checklist

With so many clinical companies (from 100+ clinic enterprises to single mom-and-pop-shop), all drifting (some...
Tags #BizPT, digital marketing, marketing, Physical Therapy, social media, Social Media Marketing
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Category All, Business Entrepreneurship & Practice Management, Marketing & Social Media, Medicine, Healthcare, & Clinical Excellence
March 3, 2017

APTA CSM 2017 CEO-Squared Podcast Episode

We had a special moment at CSM 2017 in San Antonio where we got to...
Tags #APTACSM, #BizPT, #DPTstudent, #FreshPT, attitude, business, Dr. Gene Shirokobrod, healthcare, Larry Benz, management, marketing, Physical Therapy, physical therapy podcast, podcast
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Category All, Lifestyle, Career Development, & Connectivity, Medicine, Healthcare, & Clinical Excellence
February 5, 2017

10 Networking Tips For #APTACSM

Last year, APTA’s Combined Sections Meeting was a ton of fun. We shared our Pre-Flight...
Tags #APTACSM, #BizPT, #DPTstudent, #FreshPT, Career, Physical Therapy, social media
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Category All, Lifestyle, Career Development, & Connectivity, Medicine, Healthcare, & Clinical Excellence
January 31, 2017

#PTfam: Cultivating The Family Win

I love hashtags. I really love hashtags. I love them, because they can be a...
Tags #DPTstudent, #FreshPT, attitude, Career, culture, healthcare, human resources, leadership, management, Physical Therapy, success, talent, talent acquisition
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Category All, Lifestyle, Career Development, & Connectivity, Medicine, Healthcare, & Clinical Excellence
January 24, 2017

Beyond The Clinic: A Blue Ocean For Physical Therapy

“Blue Ocean” is a business term, typically inferring an area of a market, profession, or...
Tags #BizPT, healthcare, Physical Therapy
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Category All, Business Entrepreneurship & Practice Management, Medicine, Healthcare, & Clinical Excellence
January 13, 2017

5 Negotiation Points That Will Make Them Smile

As ironic as it may seem, my career “heritage” as one might call it, hails...
Tags #BizPT, #DPTstudent, #FreshPT, attitude, business, Career, healthcare, human resources, Physical Therapy, salary
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Category All, Business Entrepreneurship & Practice Management, Marketing & Social Media, Medicine, Healthcare, & Clinical Excellence
January 10, 2017

Marketing for Physical Therapy in 2017

We talk a lot about marketing, here at UpDoc Media. (See below…) The Future of...
Tags business, healthcare, management, marketing, Physical Therapy, social media, success
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Category All, Lifestyle, Career Development, & Connectivity, Medicine, Healthcare, & Clinical Excellence
January 4, 2017

Fresh Perspectives: My Biggest Takeaways from PT School

I’m pleased to one again introduce, Aimee Depelteau, NOW as a #FreshPT! Today, she shares...
Tags #FreshPerspectives, #FreshPT, fresh perspectives
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Category All, Business Entrepreneurship & Practice Management, Lifestyle, Career Development, & Connectivity, Marketing & Social Media, Medicine, Healthcare, & Clinical Excellence
December 20, 2016

Top 10 Therapy Insiders Podcasts of 2016

“You have to be burning with an idea, or a problem, or a wrong that...
Tags Physical therapy podcasts, top 10
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Category All, Business Entrepreneurship & Practice Management, Lifestyle, Career Development, & Connectivity, Marketing & Social Media, Medicine, Healthcare, & Clinical Excellence, Smart Automation & Technology
December 11, 2016

Top 10 Blog Posts of 2016

Last year, we were honored to share with you our Top 10 Blog Posts of...
Tags #BizPT, #DPTstudent, business, Career, healthcare, management, marketing, motivation, Physical Therapy, social media, success, top 10, Top Ten
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Category All, Medicine, Healthcare, & Clinical Excellence
December 8, 2016

Fresh Perspective: The Real Secret of Rehab Success

I’m pleased to present another Fresh Perspectives… this one is truly an important topic, something...
Tags fresh perspectives, healthcare, Physical Therapy
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